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The rise of the social media de-influencer

In the ever-changing world of social media marketing, there has been an unexpected twist to one of the hottest trends in the industry.  Since the...
Himani Laroia, founder of the new Youth Entrepreneurship Ambassador Program, is a rising senior at Iowa City West High School.

ICAD launches Youth Entrepreneurship Ambassador Program

One rising senior at Iowa City West High School sees an opportunity to better cultivate youth entrepreneurship in Johnson County. Himani Laroia is the minority...
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Corridor Business Journal seeks Event Sales Manager

The family-owned Corridor Media Group, which publishes the award-winning Corridor Business Journal and the Quad Cities Regional Business Journal and hosts some of the...
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Corridor Business Journal seeks Editor

The Corridor Business Journal, a biweekly business publication in the Cedar Rapids/Iowa City Creative Corridor, seeks an editor to lead an award-winning newsroom that...

The power of humor in advertising

Laughter is good for the soul, especially these days, when we are surrounded by what seems like endless streams of unwelcome news and stress....

Posturing for points against Big Tech

CBJ Editorial Every few years Congress conducts a parade of successful business executives through committee hearings to lambast them and score political points. It is usually...

Posturing for points against Big Tech

CBJ Editorial Every few years Congress conducts a parade of successful business executives through committee hearings to lambast them and score political points. It is usually...

Checking in on fact-checking outrage

By Joe Coffey | The Fifth Estate Remember the first time that thing you were Googling suspiciously popped up in an internet ad just a...

Trolls can be beneficial if you know how to use them

By Joe Coffey | The Fifth Estate If you want your company’s online platforms to be engaging, you need good content and user interaction. Let...

Perfecting your marketing mix

By Betsy McCloskey | Guest Column According to Marketing 101, effective marketing comes down to getting the right offer in front of the right person...
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