Tag: marketing
Amperage acquires Vernon Research Group
Amperage LLC has acquired Vernon Research Group (VRG), a market research firm in Cedar Rapids.
Vernon Research Group’s President Linda Kuster retired from the firm,...
Informatics launches Starfish Initiative to support local nonprofits with digital services
Digital marketing agency Informatics Inc. has launched a new program aimed at providing free and reduced-cost digital services to nonprofit organizations in Eastern Iowa.
The...
Informatics announces leadership changes amid continued growth
Informatics Inc., a full-service marketing and web agency based in Cedar Rapids, has announced several leadership changes to support its rapid growth and operational...
Tippie study: Bruh, using slang to vibe with consumers doesn’t slap
Brands that use contemporary slang in their marketing to connect with younger consumers usually just embarrass themselves, according to a new study from the...
Cedar Rapids marketing agency JWMorton rebrands
Cedar Rapids-based marketing and branding agency JWMorton has rebranded after 40 years in business. The updated brand includes a streamlined name, new logo, and...
de Novo Marketing wins four Communicator Awards
de Novo Marketing, a Cedar Rapids-based creative marketing agency, was recently awarded four Communicator Awards for its work with the Indian Creek Nature Center,...
Cedar Rapids’ de Novo Marketing wins four international creative awards
de Novo Marketing, an Iowa-based creative marketing agency, was awarded four Hermes Creative Awards for its work with the Sixth Judicial District Department of...
Why smart businesses should invest in marketing despite inflationÂ
As high inflation continues to loom large over the United States, it’s a natural reaction for businesses to try and decrease their expenses to...
