Tag: marketing
5 things to avoid when building your marketing budget
By Brittani Wilson/Guest Column
It’s that time of year again – the leaves are beginning to change, fantasy football drafts are in full swing and...
Do you tell clients the whole truth?
By Sherry Bonelli / Guest Column
Here is an interesting topic that will no doubt cause a spirited debate among digital marketers. In a recent...
Could the iPhone be the QR code’s final redemption?
By Ryan Shenefelt / By Guest Column
Remember the QR code? It’s that little black and white box that looks like a cross between a...
The internet is not your personal photo collection
By Chris Weaver / Guest Column
To put it bluntly, if you use an image that you saved from the internet without permission, you are...
The internet is not your personal photo collection
By Chris Weaver / Guest Column
To put it bluntly, if you use an image that you saved from the internet without permission, you are...
Are you investing in your brand?
By Lynn Manternach / Guest Column
Your brand is your company’s most valuable asÂset. Are you treating it that way?
Every brand – large and small...
Back to school or back to the future?
By Nancy Garberson / Guest Column
As marketers, we’re always looking at the future. It’s a little like going back to school: We look at...
Does your business need a blog?
By Sherry Bonelli / Guest Column
You’ve probably heard of a blog, but exactly what is it, and does your business really need one?
A blog...
Why you don’t want to be a 10
By Linda Kuster / Guest Column
Have you had an experience like this? You just purchased a product, checked out of a hotel or finished...
Why you need a social media calendar
By Brittani Wilson / Guest Column
More than likely, your company is on at least one social media platform. As of February this year, there...