Tag: digital
Arreya approved by Google as a Chrome Enterprise recommended solution
Arreya, a cloud-based digital signage software suite based in Hiawatha, has been approved as a Chrome Enterprise Recommended (CER) solution in Google’s Chrome OS...
Corridor Business Journal seeks Editor
The Corridor Business Journal, a biweekly business publication in the Cedar Rapids/Iowa City Creative Corridor, seeks an editor to lead an award-winning newsroom that...
Perfecting your marketing mix
By Betsy McCloskey | Guest Column
According to Marketing 101, effective marketing comes down to getting the right offer in front of the right person...
Leveraging the details of your data
By Ryan Shenefelt / Guest Column
In a world aflutter with marketing buzzwords like gamification, hyperlocal, omnichannel, big data and storytelling, it’s important to keep...
Web surfers trust secure sites – can yours be trusted?
By Sherry Bonelli / Guest Column
With all the news about Facebook’s security and privacy issues, fears of personal information being used for nefarious purposes...
Make it stick with guerrilla marketing
By Betsy McCloskey / Guest Column
In today’s noisy media landscape, the key to being noticed is the implementation of unique communication methods that make...
The internet is not your personal photo collection
By Chris Weaver / Guest Column
To put it bluntly, if you use an image that you saved from the internet without permission, you are...
The internet is not your personal photo collection
By Chris Weaver / Guest Column
To put it bluntly, if you use an image that you saved from the internet without permission, you are...
New roles emerge in digital marketing
By Heather Rast/Consulting
Futurists typically release their trends predictions at years’ end. The crafty analysts like to capitalize on our proclivity to view Jan. 1...