Guest column's stories

Small businesses are driving AI innovation for larger companies
Artificial intelligence (AI) is reshaping industries across the globe, and while large corporations often dominate the conversation, small businesses and entrepreneurs are proving to be key players in driving AI adoption. Their agility, willingness to experiment and ability to collaborate…
Asking better questions
Good questions are the core of research, and properly designing them can be an underappreciated…
Designing companies with the customer in mind
Entrepreneur Support Organizations (ESOs) have been active in the Corridor for well over a decade.…
New Iowa law could provide boost for many businesses
A recently signed law may benefit many Iowa businesses. The new law allows pass-through entities…
Designing companies with the customer in mind
Entrepreneur Support Organizations (ESOs) have been active in the Corridor for well over a decade.…
The rise of the social media de-influencer
In the ever-changing world of social media marketing, there has been an unexpected twist to…
Do your managers achieve employee engagement through clever coaching?
In my speech “Make Your Company Roar (Recruit, Onboard, Actuate, Retain) Top Performers,” the “A”…
Real business value: Gain traction for your business with EOS
Now that your vision, mission, brand, and strategic objectives are clear, it’s time to drive…
Employers should take a stand for mental health
Mental Health Awareness Month was first observed in the United States in May 1949 and…

How retirement plans could set your business apart
Americans as a whole aren’t saving nearly enough for retirement. In recent years, this has…

The evolution of SEO: A look at one of our greatest tools
The internet drives almost everything we do, both as businesses and as consumers. We communicate,…
Seven effective training questions for managers to identify best qualified candidates
For more than 40 years of recruiting and talent attraction consulting, one constant stood out.…
IowaWORKS – Connecting veterans to businesses
Did you know that IowaWORKS can help your business recruit veterans who may have specialized…
What is the most important step in the talent attraction process? The lowly job description
Why is the job description the most important step in the recruiting process? Let us…
Disasters have killed just-in-time supply chains; time to develop something more agile
Empty shelves have become a common sight in American stores. Toilet paper, cough syrup, baby…
How we can continue to thrive
I recently gave a presentation to an area Rotary club about the work of our…





