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Take the party from third to first

As the leader of a digital marketing and web agency, I’m used to being asked for marketing and tech advice. At this point, what...

Revitalizing our economy: The importance of supporting veteran-owned small businesses

The strength of any nation, in many respects, lies in the vibrancy of its economy, which in turn, is largely driven by the energy...

Is your organization’s talent attraction tactical or strategic?

When your company develops its recruiting strategy for the upcoming year, is your company’s strategy more of a tactical exercise for only one year,...

Threads: The new Twitter? Or just another platform?

Have you joined Threads yet? Less than a week after its public launch, more than 100 million users had joined the platform powered by Instagram....

Creating a vibrant workforce and community

As the mother of two grown daughters, it’s safe to say that anytime they ask to do something together, I jump at the chance!...

Asking better questions

Good questions are the core of research, and properly designing them can be an underappreciated skill. Formulating questions to elicit valid and useful responses...

Designing companies with the customer in mind

Entrepreneur Support Organizations (ESOs) have been active in the Corridor for well over a decade. By design, these organizations exist to “help current or aspiring...

New Iowa law could provide boost for many businesses

A recently signed law may benefit many Iowa businesses.  The new law allows pass-through entities (partnerships and S corporations) to pay Iowa income tax instead...

Designing companies with the customer in mind

Entrepreneur Support Organizations (ESOs) have been active in the Corridor for well over a decade. By design, these organizations exist to “help current or aspiring...

The rise of the social media de-influencer

In the ever-changing world of social media marketing, there has been an unexpected twist to one of the hottest trends in the industry.  Since the...

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