Tippie College of Business
Tippie study: Bruh, using slang to vibe with consumers doesn’t slap
Brands that use contemporary slang in their marketing to connect with younger consumers usually just embarrass themselves, according to a new study from the Tippie College of Business. The study finds consumers tend to see a brand’s use of slang…
UPS’ ORION navigation system topic of UI lecture
Ranganath Nuggehalli, the principal scientist of operations research at UPS, will be speaking to the…
Report: Beauty premium affects income levels
Physically attractive people make more money than perceived less attractive people, a new study from…
Tippie College of Business names director of strategic partnerships
The University of Iowa’s Tippie College of Business has named Dave Ernst as the new…
UI professor: Consider shopping for holidays now
So-called “Christmas in July” sales have become a summertime staple, fueled by retailers’ desire to…
University of Iowa’s Tippie College of Business, Central sign agreement
The University of Iowa and Central College have formed a new partnership that will streamline…
UI’s Tippie College elevates acting dean to permanent role
Amy Kristof-Brown Amy Kristof-Brown, who has served as interim dean of the University of Iowa’s…
UI’s Tippie College starts new search for business dean
By CBJ News Staff [email protected] The University of Iowa has decided to start from scratch…
UI’s Tippie College starts new search for business dean
By CBJ News Staff [email protected] The University of Iowa has decided to start from scratch…
Search for new dean at UI’s Tippie College pushed to fall
Montse Fuentes By CBJ News Staff [email protected] University of Iowa officials have extended the search…
Search for new dean at UI’s Tippie College pushed to fall
Montse Fuentes By CBJ News Staff [email protected] University of Iowa officials have extended the search…
Mastering Big Data
By Dave DeWitte [email protected] As the Big Data revolution continues to reverbrate through the economy,…
UI’s next business dean faces shifting demands
University of Iowa dean Sarah Gardial talks with CBJ contributor Nate Kaeding during an early…
Introducing 2019’s Best of the Corridor (Parts 1&2)
For many of our readers, it’s a badge of honor to know who’s the best…
Protecting your business in the age of #metoo
By Katharine Carlon [email protected] The movement that began last year with a string of allegations…
