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The 4 things to do in a crisis

We are all operating in strange times. And at some point, you may be faced with making a controversial decision or facing a backlash...

Finding the sweet spot when giving back

By Anna Patty / Guest Column I spent more than a decade working for nonprofits before going to the “other side,” meaning the for-profit world. Having worked on...

Making your sales proposal a winner

By John Graham / Sales Column To put the importance of proposals in proper perspective, they are far more than a vehicle for conveying your message....

Consumers want simplicity in marketing

By Lynn Manternach / Guest Editorial Being a consumer is complicated. It’s overwhelming. Sometimes, it can be exhausting. What are you, as a marketer, doing about...

The importance of leadership during change

By Brenda LaMarche | Guest Column Successful change represents one of the biggest issues modern organizations face. In our fast-changing world, the strategic imperative to...

The importance of leadership during change

By Brenda LaMarche | Guest Column Successful change represents one of the biggest issues modern organizations face. In our fast-changing world, the strategic imperative to...

Tag: communicate

The 4 things to do in a crisis

Finding the sweet spot when giving back

Making your sales proposal a winner

Consumers want simplicity in marketing

The importance of leadership during change

The importance of leadership during change

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