Hibu Inc. has announced updates to its digital marketing solutions, which will increase online visibility for Hibu’s small business clients by adding advanced optimization to their clients’ Google Business Profile (GBP).
According to a release, Hibu’s solutions are designed to generate new leads and customer reviews for Hibu clients through an integrated mix of digital marketing products and services, including a complete online presence, marketing automation with email and text marketing campaigns, SEO services, and omni-channel performance marketing across Google, Meta (Facebook and Instagram), Microsoft and Amazon.
Hibu helps clients optimize their Google Business Profile page, beginning with collecting the most important information for each business and guiding each client to have a complete GBP profile possible.
“Collecting and optimizing the client’s complete business profile allows Hibu to best position the client for success,” said RC Thompson, Hibu’s AVP of digital product management. “Optimizing GBP for our clients helps with overall ranking, presents them in the best light for online searches, and increases clicks to their website. Ensuring that the client’s complete business profile is represented on GBP is becoming increasingly important to help differentiate them from competitors, especially as AI-generated content continues to be more prevalent every day.”
Based in Cedar Rapids, Hibu is a leading provider of technology-enabled digital marketing solutions to small- and medium-sized businesses (SMBs) across the United States, serving more than 70,000 SMBs in industries such as home repairs/services, auto repair, legal, and medical.
