Opinion

workforce

CBJ editorial: End of an era

Two of Iowa’s most influential business advocates are retiring later this month after nearly half a century of combined statewide leadership. Mike Ralston is retiring Dec. 31 as president of the Iowa Association of Business and Industry (ABI) after nearly…

Test your marketing for a bigger payoff

The rise of influencer marketing

Editorial: Duane Arnold saga continues

Eliminating the meeting after the meeting

By Gale Mote / Guest Column As I work with teams, I find that eliminating…

A digital marketer’s checklist for GDPR

By Jen Neumann / Guest Column The European Union’s General Data Protection Regulation (GDPR) is…

Make it stick with guerrilla marketing

By Betsy McCloskey / Guest Column In today’s noisy media landscape, the key to being…

Brand values add brand value

By Lynn Manternach / Guest Column Why does your business exist? If it’s just to…

Graduation 2018: What has changed and what remains the same

By Joe Sheller / Media Columnist On May 20, one of my daughters passed an…

Graduates: Consider opportunities in health care

By Sean Williams / Guest Column Graduation season is upon us as thousands of young…

Protect your business secrets in a lawsuit

By Jonathan Schmidt / Guest Column Many times in litigation, parties to a case will…

What retirement plan is best for small business?

By Brenda LaMarche / Guest Column When it comes to attracting and retaining top talent,…

Be curious about automation

By Jen Neumann / Guest Column It’s graduation season. The announcements are piling up on…

The importance of self-improvement

By Greg Dardis / Guest Column The bestselling author Donald Miller keynoted a four-day seminar…

Johnson County comprehensive plan proposal would stunt growth

By Casey Cook / Guest Opinion While attending the League of Women Voters fo­rum for…

VA brings whole health to veteran patients

By Judith Johnson-Mekota / Guest Column Our nation is grappling with health care in which…

School walkouts are made-for-media events

By Joe Sheller / Media Column You couldn’t escape reminders of the 19th anniversary of…

5 ways Facebook can help you target your audience

By Zach Schladetzky / Guest Column Soon enough, the Facebook will rule us all. We…

From innovation to success with conjoint analysis

By Linda Kuster / Guest Column It seems like everyone is involved in innovation these…