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Opinion

Make simplicity part of your brand

By Lynn Manternach / Guest Column It’s a complex world out there. We are inundated with thousands of branding messages every day, and it can...

Should we give publicity to a mass killer?

By Joe Sheller / Guest Column I was a bit startled and irritated when I saw the front page of the Oct. 3 edition of...

A vibrant library makes business sense

By Mary Quass & Patrick Deignan / Guest Opinion On Nov. 3, the citizens of Cedar Rapids will be asked to vote for a levy...

‘Progressive’ leadership needed

By Casey Cook / Guest Opinion At the CBJ’s city managers’ forum held recently in Cedar Rapids, Iowa City Manager Tom Markus noted that changes...

Why good behavior is profitable

By John Langhorne / Guest Editorial In my last article, I opened with an overview of the “broken windows study” and used it to review...

Bigger board isn’t always better

By Regenia Bailey / Guest Editorial One of the most frequently asked questions about nonprofit organizations is “what is the ideal number of board members?”...

Do you walk the ethics talk at work?

By Jean Kruse / Guest Editorial Whenever there’s news of a corporate financial scandal or a negligence lawsuit, we wonder why doing the right thing...

Serving the vulnerable among us

By Ted Townsend / Guest Editorial What I should be writing about this month is the impending conversion of Iowa’s Medicaid program to what’s being...

To whine or wine?

By Maggie Mowery / Guest Editorial Have you ever caught yourself whining a bit too much? Recently, I stumbled upon an episode of “Whine About...

Capturing the “big magic” with creativity

By Greg Dardis / Guest Editorial By all accounts, Elizabeth Gilbert is a media pro. She’s given a gazillion interviews about her 2006 memoir, “Eat,...

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