Opinion

10 years of NewBoCo: Transforming Iowa’s economy through collaboration and cutting-edge tech
At NewBoCo’s tenth anniversary, we are celebrating our successes — and confronting the challenges ahead. Our mission — accelerating world-changing ideas and fostering innovation from Iowa — remains as strong as ever. Entrepreneurship and tech education strengthen local economies and…
Measure the effectiveness of your marketing
By Nancy Garberson / Guest Column With marketing resources much more fragmented than ever before…
How to deliver a memorable graduation speech
By Greg Dardis / Guest Column The truth is, if you’re delivering a commencement address,…
Avoiding issues over unrelated business income at nonprofits
By Jean Kruse/Guest Column The success of any nonprofit organization is in large part due…
Seeing the future though predictive analytics
By Jean Robillard, M.D./Guest Column Predictive analytics – the use of data, statistical algorithms and…
Blogs spotlight alternative voices in Corridor
By Joe Sheller/Guest Column Do you blog or follow any blogs? A feature of the…
Finding your voice will make a difference in outcomes
By Gale Mote / Guest Column I find it interesting, and humbling, when clients, colleagues…
Measuring grit through the ‘Marshmallow Experiment’
By John Langhorne / Guest Column Psychology evolved from philosophy and our natural curiosity about…
The best public speakers exercise hospitality
By Greg Dardis / Guest Column Danny Meyer was set to take the LSAT in…
Tools to select your health care provider
By Ron Reed / Guest Column Determining a country’s health status or determining which hospital…
Student media creates future success
By Joe Sheller / Guest Column The New York Times coverage of the Super Tuesday…
Mistakes to avoid with nonprofit organizations
By Jean Kruse / Guest Column Designation as a nonprofit organization (NPO) does not mean…
Three untapped strategies for business owners
By Christopher Graw / Guest Column As an entrepreneur myself, I understand how challenging it…
Inspiration in our own backyard
By Gale Mote / Guest Column Thousands of people travel millions of miles to be…
Make your LinkedIn profile stand out
By Sherry Bonelli / Guest Column If you are a business professional, it’s important that…
The emotional path to profitability
By Lynn Manternach / Guest Column How does your brand emotionally engage with customers? Regardless…

