Opinion

Editorial: Mount Mercy’s merger with St. Ambrose advances
The idea of merging two businesses is often based on achieving more growth, reducing costs, increasing market share and diversifying operations. And, ideally the markets the two entities serve don’t overlap too much. This is much the same for merging…
Be ready for changes in your organization
By Regenia Bailey / Guest Column Change is a constant. In our current environment, this…
Three steps for local search engine optimization
By Sherry Bonelli / Guest Column If you’re a local business, your digital marketing strategies…
Three steps for local search engine optimization
By Sherry Bonelli / Guest Column If you’re a local business, your digital marketing strategies…
The keys to a great inaugural address
By Greg Dardis / Guest Column It’s no coincidence that the first charge of a…
Focus on your brand for a better bottom line
By Lynn Manternach/Guest Column Is this the year you really get serious about building your…
A checklist for buying or selling a business
By Jonathan Schmidt / Guest Column Whether or not you’re considering buying a zoo or…
Value-based care improving health care and costs
By Jean Robillard / Guest Column As we enter the new year, there are still…
Keys to make 2017 your happiest year ever
By Gale Mote / Guest Column As I write this column, 2016 is coming to…
Two ways to use advertising to raise capital
By Frank Camp / Guest Column So you need to raise money to build your…
Improving board member engagement
By Regenia Bailey / Guest Column I frequently hear concerns from board leaders and nonprofit executives…
Developing a customer intelligence system
In business, we often focus on the bottom line, assuming that we already know everything…
Healthy aging involves more than hospital care
By Mike Heinrich / Guest Column The topic of caregiving and helping loved ones who…
Tips for professionals to seize the holiday season
By Greg Dardis Executive coaching fills me with hope because every day I get to…
Looking back at local media changes in 2016
By Joe Sheller / Guest Column You have to be an Iowa fan, I think,…
How to use easy video marketing strategies
By Sherry Bonelli / Guest Column Did you watch an online video today? Maybe a…


