Opinion
The power of purpose-driven marketing
Your company or organization is more than a name and annual revenue. Your mission is more than a statement. Your values are more than a bulleted list. Enter purpose-driven marketing: an approach that directly connects your business goals with your…
The price of reliable journalism
True or False: People who can afford reliable journalism get reliable journalism, while everyone else…
Job market gains a hopeful sign
While COVID-19 isn’t going away anytime soon, we are heartened that Iowa’s unemployment rate continues…
News nuggets from the Corridor’s media market
The quality of journalism and the missed journalistic opportunities in a particular area say a…
Another important DeWolf gift
The generous philanthropy of Chris and Suzy DeWolf, the owners of Lil’ Drug Store Products,…
Missing Collins’ balanced portfolio
When Collins Aerospace was the independent company Rockwell Collins, it had a balanced business portfolio…
Big Ten corrects a bad call on football
CBJ Editorial “Leaders lead” is a well-known adage, but what happens when someone tries to…
Big Ten corrects a bad call on football
CBJ Editorial “Leaders lead” is a well-known adage, but what happens when someone tries to…
A major Corridor attraction arrives
CBJ Editorial Steve Shriver, the well-known business owner and serial entrepreneur from Cedar Rapids, sagely…
Media lessons from the derecho
By Joe Coffey | The Fifth Estate When you study each generation’s “where were you…
General Mills project sends positive signal
CBJ Editorial An award of tax incentives for General Mills in Cedar Rapids by the…
A Duane Arnold Energy Center eulogy
CBJ Editorial When a prominent business or community leader dies or retires in ordinary times,…
Replacing our ‘flyover’ image
CBJ Editorial The derecho that ravaged much of the Corridor, especially Cedar Rapids and Marion,…
Four lessons from coronavirus for improving work performance
By John Graham | Guest Column “The comfort zone is the dead zone,” says Mike…
A Big (Ten) loss
CBJ Editorial First came the COVID-19 pandemic, then the destructive derecho storm, and now the…
Don’t write off TikTok just yet
By Joe Coffey | The Fifth Estate Before you declare that TikTok isn’t your thing,…