Jen Neumann
The New ‘Rules’ of business etiquette in the 2020s
Does it seem like the rules of doing business are constantly changing? One minute, it’s perfectly acceptable, even encouraged to leave a voicemail. Next, it’s verboten. Who makes up these shifting rules? With multiple generations in the workforce, expectations and…
2022 predictions in marketing & tech
By the time you read this, we will be an entire month into 2022. As…
Apple called the email open rate’s bluff
With the recent changes to Apple’s privacy and security safeguards, those who relied on “Email…
The 4 things to do in a crisis
We are all operating in strange times. And at some point, you may be faced…
Great brands lead with their values
We have a saying around here: Your brand is what people say about you (or…
Shifting from ‘post & pray’ to nurturing a workforce pipeline
If you would have told me in 2007 that the work, we do at de…
Female business leaders share mentoring views
Several female business leaders from throughout the Corridor shared their thoughts on the importance of…
Perform a platform audit to improve performance
By Jen Neumann | Guest Column It happens every year at budget time. Our accountant…
Going virtual? Think differently about your event
By Jen Neumann | Guest Column As organizations are forced to retool traditional events, nearly…
Location matters equally in online storefront
By Jen Neumann | Guest Column In an increasingly online world, does location still matter?…
I just kinda sorta think you should relax about assertive language
By Jen Neumann | Guest Column Somewhere Sheryl Sandberg just shuddered. According to multiple articles…
Supercharge your company with a new CRM
By Jen Neumann | Tech Column Excel spreadsheets, handwritten notes, emailing yourself details about a…
Writing for shorter attention spans
By Jen Neumann / Marketing Column Have you ever shown up for an event or…
Is the open office format bad?
By Jen Neumann / Guest Column No, but your culture might not be right for…
A digital marketer’s checklist for GDPR
By Jen Neumann / Guest Column The European Union’s General Data Protection Regulation (GDPR) is…
Be curious about automation
By Jen Neumann / Guest Column It’s graduation season. The announcements are piling up on…