Opinion
Editorial: Study reveals Duane Arnold Energy Center could be restarted
There’s a glimmer of hope to correct the region’s biggest economic blunder in a generation: the shutting down of the Duane Arnold Energy Center (DAEC) — formerly Iowa’s only nuclear power plant. NextEra Energy Resources, owner of the DAEC, recently…
Now is the time to focus on your company brand
By Lynn Manternach/Consulting Is this the year you really get serious about building your brand?…
The power of succession
By John Langhorne/Consulting Ruminating about 28 years of consulting with organizations of all types, I…
The twelve gifts of a great boss
Gale Mote/Tree Full of Owls As we celebrate the holiday season with all of the…
A story of American immigration, hope
John Langhorne/Tree Full of Owls When I was a small boy, I knew an old lady…
The value of simplicity
Lynn Manternach/Tree Full of Owls Did you know consumers are willing to pay more for simpler…
Why storytelling is vital to your brand
Heather Rast/Tree Full of Owls Storytelling is as ancient as the campfire. Every inclusive and self-reliant…
What clients really want in their service providers
Dennis Schrag/Tree Full of Owls Affability. Availability. Ability. It was nothing serious. A very minor…
How to get the flywheel turning
Gale Mote/Tree Full of Owls One of my greatest challenges (and treasured rewards) is helping…
In life, it is not the elephants
John Langhorne/Tree Full of Owls Every time a person with an automatic weapon kills several people in…
Branding: Do you think like a rock star?
Lynn Manternach/Tree Full of Owls What’s the difference between you and a rock star? It might…
The flip side of flexibility
Gale Mote/Tree Full of Owls Recently, I have been reading a lot of news about…
The art of brand storytelling
By Lynn Manternach/Tree Full of Owls Your brand’s story has the potential to be much more…
Demonstrate respect for returned trust
By Gale Mote/Tree Full of Owls According to research conducted by Gallup Corp. and outlined…
Content marketing in the gift economy
By Heather Rast/Tree Full of Owls In the digital domain, content is the fuel that…
Performance reviews: getting it right
John Langhorne/Tree Full of Owls Archimedes said “give me a long enough lever and I…