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Opinion

Filling a void in Corridor leadership

CBJ Editorial Next month we will publish the CBJ’s annual list of the most influential people in the region. This well-read list is something that...

Attention-grabbing signage doesn’t always mean ‘good’

By Joe Coffey | The Fifth Estate Your business’ most overlooked media format might be the most visible one you have – the signage out...

Beware of unintended consequences

CBJ Editorial  General Mills has a long and important history in Cedar Rapids. Built in 1968, the plant is the company’s largest and most efficient...

The future of the Corridor is entrepreneurship

By Maurie Cashman | Guest Column Entrepreneurship is important for many reasons, from promoting social change to driving innovation. Entrepreneurship occurs in small businesses, education,...

The future of the Corridor is entrepreneurship

By Maurie Cashman | Guest Column Entrepreneurship is important for many reasons, from promoting social change to driving innovation. Entrepreneurship occurs in small businesses, education,...

Collective effort needed to reach statewide excellence

By Joe Murphy | Guest Column As 2020 approaches, the Iowa Business Council is diligently working on creating a career ready workforce, strategies to diversify...

Perfecting your marketing mix

By Betsy McCloskey | Guest Column According to Marketing 101, effective marketing comes down to getting the right offer in front of the right person...

Let’s fix our immigration policy

CBJ Editorial Hass Machlab, Naftaly Stramer, Pankaj Monga, and Tony Golobic - they are just a few of the region’s most distinguished and successful entrepreneurs. They...

Health care consumerism increases value in patient care

By Michelle Niermann | Health Care Column According to a recent Centers for Disease Control and Prevention study, the number of individuals with high-deductible health...

I just kinda sorta think you should relax about assertive language

By Jen Neumann | Guest Column Somewhere Sheryl Sandberg just shuddered. According to multiple articles and business books, I undermined my own authority with that...

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