Guest column
The New ‘Rules’ of business etiquette in the 2020sÂ
Does it seem like the rules of doing business are constantly changing? One minute, it’s perfectly acceptable, even encouraged to leave a voicemail. Next,...
Iowa football and what stays the same
There’s a great little tradition in Iowa City called the Monday Morning Quarterback Club. Local Hawk fans gather in the banquet hall at the...
Why smart businesses should invest in marketing despite inflationÂ
As high inflation continues to loom large over the United States, it’s a natural reaction for businesses to try and decrease their expenses to...
Focused partnerships; focused growth
Regional collaboration, with a focus on public-private partnerships, fuels economic vitality. That was the resounding theme from business and community leaders during the Iowa...
How to keep the good ideas flowing
Imagine you have a fantastic idea that you think will do great things for your organization. You choose to proactively share the idea with...
Regular check-ups protect your brand healthÂ
For many organizations, the most valuable asset is their brand. A brand typically makes a promise to the market, differentiates the organization from competitors,...
Saving a beloved hospital
I was waiting in the emergency room at Mercy Iowa City, killing time by working on an editorial.
It was just a few hours after...