Fareway Stores, Inc. is partnering with Variety – the Children’s Charity to conduct the seventh annual Round Up at the register now through July 22 at all 136 store locations.
Customers will have the opportunity to round up to the next dollar or provide an additional donation on their grocery bill to help fund Variety’s mission. Dollars raised through the Round Up will provide mobility equipment to children living with special needs, as well as fund and deliver programs and grants to care for children who are underprivileged, at-risk, critically ill, or living with special needs.
Variety works with physical therapists to identify children who would benefit from a specialized bicycle or other piece of adaptive mobility equipment, such as gait trainers, standers, mobile standers and more. Additionally, the funds raised will help Variety provide grants to nonprofit organizations serving children, as well as vans to help transport children to programming activities.
“We are thankful for this opportunity to once again partner with Fareway to help Iowa’s children,” said Sheri McMichael, executive director of Variety, in a news release. “The round up is a great example of how Fareway customers and employees continuously show how much they care for children in need.”
Since the inception of the Telethon in 1975, Variety has raised more than $134 million to support children in need throughout the state.
