Opinion
10 years of NewBoCo: Transforming Iowa’s economy through collaboration and cutting-edge tech
At NewBoCo’s tenth anniversary, we are celebrating our successes — and confronting the challenges ahead. Our mission — accelerating world-changing ideas and fostering innovation from Iowa — remains as strong as ever. Entrepreneurship and tech education strengthen local economies and…
The emotional path to profitability
By Lynn Manternach / Guest Column How does your brand emotionally engage with customers? Regardless…
Takeaways from 25 years of leadership
By John Langhorne/Guest Column Some years ago, when the Corridor Business Journal began publishing, several…
Fundraising questions every board should ask
By Regenia Bailey / Guest Column Ensuring adequate resources for an organization is a board…
Health care transparency: A clear choice
By Tim Charles / Guest Column Patients have always chosen where they receive care. Today’s…
Lessons learned from a longtime journalist
By Joe Sheller / Guest Column On Wikipedia, “Rick Smith” might refer to a Canadian…
Five steps to becoming a better listener
By Greg Dardis / Guest Column Executive coaching is known for helping people find the…
Why start a nonprofit organization?
By Jean Kruse / Guest Column The definition of entrepreneur is “a person who organizes…
Interrupt the norm with disruptive marketing
By Nancy Garberson / Guest Column Did the world really need another ice chest? Apparently…
Three-dimensional tax savings strategies
By Ying Sa / Guest Column I was at Starbucks on a recent morning, and…
Your employees are watching
By Gale Mote / Guest Column In the past few weeks, I have engaged in…
Work on your business, not in it
By K.P. Persaud / Guest Column When I hear the expression “work on a business,”…
Six principles that guide ethical behavior
By John Langhorne / Guest Column In three earlier articles, I discussed the broken windows…
Why reputation marketing is essential for your business
By Sherry Bonelli / Guest Column Reputation marketing is one of the most important digital marketing…
Iowa Caucuses lacking on health care
By Ted Townsend / Guest Column Talk about much ado about fairly little. We took…
Address donor attrition to build financial sustainability
By Regenia Bailey / Guest Column Most nonprofit organizations are just wrapping up the busiest…