It’s time to get real (with your branding)
By Lynn Manternach | Guest Column
There’s a lot of buzz these days about brand authenticity. But what makes a brand authentic?
Brand authenticity is hard...
How to resolve a contractual dispute
By Jonathan Schmidt | Law Column
In life, we make certain plans and agreements. Sometimes, if the necessity arises and if both parties feel it...
Keeping SouthGate in a Corridor family
CBJ Editorial
Whenever there is an acquisition of a locally owned company, there tends to be an elevated level of anxiety, as we witnessed...
What does Google look for when ranking webpages?
By Sherry Bonelli | Guest Column
The goal for any business with a website is for it to rank high on Google and get seen...
A salute to those covering the Corridor
By Joe Coffey | The Fifth Estate
Journalists of the Corridor, you’ve chosen a career that is both dying and one of the most important...
UFG’s gift to Cedar Rapids
CBJ Editorial
UFG Insurance is one of the most philanthropic companies in the Corridor. The publicly traded insurer donates a significant sum of money to...
Can you please find coworkers I can actually work with?
By Gale Mote / Guest Column
I am sure you all know the mantra from Gallup Corporation that employees don’t quit their organizations, they leave...
Acknowledging burnout is important first step
By Brooks Jackson / Health Care Column
For many of us, the arrival of spring means graduation – a memorable moment for students and families....
The Corridor isn’t full
CBJ Editorial
We are disappointed in the political discourse surrounding immigration.
A well-functioning immigration system is important to our current and future economic success in the region, state...
Finding the sweet spot when giving back
By Anna Patty / Guest Column
I spent more than a decade working for nonprofits before going to the “other side,” meaning the for-profit world. Having worked on...