Guest column's stories

Addressing Iowa’s health care provider shortage through design
The data is clear. There’s an alarming shortage in Iowa’s health care workforce, and it’s time we start utilizing unique solutions to fix the issue – such as architecture. Last year, Iowa ranked 44th in the nation for patient-to-physician ratio…
Opinion: Kirkwood Community College is bridging the gap
In today’s rapidly changing economy, traditional pathways to education and employment are evolving, and Kirkwood…

Opinion: The power of storytelling for tomorrow’s business leaders
Today, we have more technology in our pockets than the astronauts took with them to…

10 years of NewBoCo: Transforming Iowa’s economy through collaboration and cutting-edge tech
At NewBoCo’s tenth anniversary, we are celebrating our successes — and confronting the challenges ahead.…

Opinion: Why AI isn’t replacing my business (yet)
“I know I’ve made some very poor decisions recently, but I can give you my…

A second chance for Iowa’s workforce and communities
As an organization that has built its foundation in Iowa for over 48 years, we…

Driving strategic growth for your company with a fractional CMO
Ten years ago there was little conversation about fractional Chief Marketing Officers (CMOs). Today, it’s…

New Leader Manufacturing: Lessons learned from 85 years in business
In 1939, Highway Equipment Company was founded, making high-quality road maintenance equipment. In 2024, New…

Opinion: Hispanic entrepreneurship is at the forefront of the American business boom
Each year from Sept. 15 through Oct. 15, Americans celebrate National Hispanic Heritage Month as…

Defining innovation in Iowa: The path forward
Over the past decade serving as president of the Technology Association of Iowa (TAI), I’ve…

Reflecting on 20 years in Iowa: How Cedar Rapids shaped our family and future
Karl and LaNisha Cassell have written this joint column as a farewell, following Ms. Cassell’s…

Every cent counts with Iowa State Treasurer Roby Smith
Why is money called dough? Because everybody “kneads” it. Everyone’s financial goals and timelines are…

Opinion: Cedar Crossing is the best option for Iowa’s economic growth
As a lifelong Cedar Rapidian, I’ve spent much of my career focused on activities that…

Six months of dedication and resilience: UI Health Care and Mercy Iowa City integration
Half a year ago, we began an important journey when Mercy Iowa City joined University…

The CBJ’s 20th anniversary: Memories from the first editor
Asked to remember the most memorable stories during my tenure as the first editor of…

Who owns your marketing data?
Too many marketing agencies are black holes when it comes to client data. They’re pulling…
