strategy

UWECI

United Way announces new ‘Unite to Inspire’ strategy

United Way of East Central Iowa (UWECI) shared its community-driven strategy for meeting Eastern Iowa’s greatest needs on Wednesday, Aug. 31. During the press conference, UWECI announced “Unite to Inspire”, its new community-driven strategy. “Unite to Inspire” was created in…

It’s not marketing if you don’t have a strategy

Lynn Manternach / Guest Editorial Is your company implementing content marketing without a strategy? The…

Culture overpowers strategy at work

By Gale Mote / Guest Editorial Every day, I work with organizations who have well-thought…

Eight reasons culture eats strategy for lunch

By Joe Tye / Guest Editorial We’ve all heard the aphorism “culture eats strategy for…