Tag: consulting
Iowa media unify in free press message
By Joe Sheller / Media Column
This month more than 300 newspapers across America opined on the same point, taking President Donald Trump to task...
Don’t let your company be the next viral PR disaster
By Betsy McCloskey / Guest Column
The PR game has changed drastically in the age of viral content. In today’s world of Snapchat, Facebook and...
Make an impact with your market research
By Linda Kuster / Guest Column
It would be hard to find a person who works in a business anywhere on this planet who doesn’t...
Do you have the entreprenuer’s edge?
By Gale Mote / Guest Column
According to a 2016 study by Multi-Health Systems (MHS) Inc., there are 530,000 new business owners every month in...
How I built a career out of fear
By Greg Dardis / Guest Column
The class is seared in my memory.
Sophomore year in high school I took a public-speaking class. We spent the...
Redefining power in a new age
By Ben Snyder / Guest Column
In 1958, “The Blob,” a B-movie sci-fi horror film was released. The storyline is basic. An alien entity –...
The importance of finding your why
By Greg Dardis / Guest Column
Longtime readers of this column know I’m a sucker for a good TED talk. There’s the obvious reason: I’m...
No more cookie cutter solutions
By Stephanie Majeran / Guest Column
I have read many different entrepreneurial books over the last year. Most of them had a recurrent theme: establish...
Eliminating the meeting after the meeting
By Gale Mote / Guest Column
As I work with teams, I find that eliminating the “meeting after the meeting” is one of the biggest...
Brand values add brand value
By Lynn Manternach / Guest Column
Why does your business exist? If it’s just to make money, you might want to think a little bigger....