Opinion
CBJ editorial: Iowa’s DOGE begins
Elon Musk and his Department of Government Efficiency (DOGE) are getting all of the headlines and political backlash for attempting to make the federal government more efficient, which seems like an impossible endeavor. In Iowa, Governor Kim Reynolds is continuing…
Make it stick with guerrilla marketing
By Betsy McCloskey / Guest Column In today’s noisy media landscape, the key to being…
Brand values add brand value
By Lynn Manternach / Guest Column Why does your business exist? If it’s just to…
Graduation 2018: What has changed and what remains the same
By Joe Sheller / Media Columnist On May 20, one of my daughters passed an…
Graduates: Consider opportunities in health care
By Sean Williams / Guest Column Graduation season is upon us as thousands of young…
Protect your business secrets in a lawsuit
By Jonathan Schmidt / Guest Column Many times in litigation, parties to a case will…
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By Brenda LaMarche / Guest Column When it comes to attracting and retaining top talent,…
Be curious about automation
By Jen Neumann / Guest Column It’s graduation season. The announcements are piling up on…
The importance of self-improvement
By Greg Dardis / Guest Column The bestselling author Donald Miller keynoted a four-day seminar…
Johnson County comprehensive plan proposal would stunt growth
By Casey Cook / Guest Opinion While attending the League of Women Voters forum for…
VA brings whole health to veteran patients
By Judith Johnson-Mekota / Guest Column Our nation is grappling with health care in which…
School walkouts are made-for-media events
By Joe Sheller / Media Column You couldn’t escape reminders of the 19th anniversary of…
5 ways Facebook can help you target your audience
By Zach Schladetzky / Guest Column Soon enough, the Facebook will rule us all. We…
From innovation to success with conjoint analysis
By Linda Kuster / Guest Column It seems like everyone is involved in innovation these…
How does public relations fit into your marketing plan?
By Betsy McCloskey / Guest Column It used to be that marketing and public relations…
The power of women’s philanthropy
By Lois Buntz / Guest Column In the next several decades, women will have access…