Opinion

newspaper

Editorial: Support local media

The recent announcement by the Cedar Rapids Gazette that it will start delivering print copies of the newspaper only three days a week beginning on Feb. 17 wasn’t a shock to media experts, but it nonetheless illustrates a stark and…

Don’t let your company be the next viral PR disaster

By Betsy McCloskey / Guest Column The PR game has changed drastically in the age…

How to build authority in a digital world

By Sherry Bonelli  / Guest Column These days, people go online to look for trusted…

Make an impact with your market research

By Linda Kuster / Guest Column It would be hard to find a person who…

Stakes are high for Iowans in pilot shortage

By Marty Lenss / Guest Column For the fourth consecutive month, the Eastern Iowa Airport…

Do you have the entreprenuer’s edge?

By Gale Mote / Guest Column According to a 2016 study by Multi-Health Systems (MHS)…

How I built a career out of fear

By Greg Dardis / Guest Column The class is seared in my memory. Sophomore year…

Democracy needs a free press

By the CBJ Editorial Board Journalism has never been an easy or popular pursuit, but…

Editorial: Avoiding an epochal shutdown

By CBJ Editorial Board What is it going to take to prevent the shutdown of…

Spam isn’t only for your email

By Ryan Shenefelt / Guest Column Businesses across the Corridor are experiencing strange traffic when…

Remember, it’s all about the customer

By Lynn Manternach / Guest Column It’s time to start thinking about next year’s marketing budget.…

How to get the fish on the line

By John Graham / Sales Column “I am looking to further my prospecting techniques,” the…

Bridging the gender divide in corporate America

By Betsy McCloskey / Guest Column Last year was a breakthrough year for women everywhere. With…

Putting the patient back together

By Ted Townsend / Guest Column The shocking deaths of fashion designer Kate Spade and…

Who’s the client when a business is involved?

By Jonathan Schmidt / Guest Column Attorney-client privilege is one of the most important protections…

Incivility blocks productive discourse

By U.S. Rep. Rod Blum / Guest Opinion We recently celebrated National Civility Day, and…