It’s not marketing if you don’t have a strategy
Lynn Manternach / Guest Editorial
Is your company implementing content marketing without a strategy?
The popularity and effectiveness of content marketing continue to increase. But there’s...
How to become the happiest 2 percent
By Greg Dardis / Guest Editorial
My wife and I are about to welcome our third child, which means the Dardis household will soon be...
How to become the happiest 2 percent
By Greg Dardis / Guest Editorial
My wife and I are about to welcome our third child, which means the Dardis household will soon be...
Reading, writing and thinking
By John Langhorne / Guest Editorial
When I was a youngster, one of my greatest discoveries came when I was about 10: the Helena (Mont.)...
The board and the budget
By Regenia Bailey / Guest Editorial
This is the time of year when many nonprofit boards develop their annual budgets. Managing an organization’s financial resources...
Are you “thinking” about retirement?
By Tim Hawkins / Guest Editorial
As early as 1968, the co-authors of the book, “Social Security: Perspectives for Reform,” observed:
“There is a widespread myopia...
Culture overpowers strategy at work
By Gale Mote / Guest Editorial
Every day, I work with organizations who have well-thought out strategies to move their organizations in the direction of...
The power of employee brand advocates
By Lynn Manternach / Guest Editorial
Brand advocates are a powerful force. They are the people who talk favorably about a brand without being asked...
Diversity is a workforce solution
By Jasmine Almoayed and Chad Simmons / Guest Editorial
During a recent luncheon, a Rotarian asked the mayor of Cedar Rapids, Ron Corbett, what he...
Leadership and leading a meaningful life
By John Langhorne / Guest Editorial
In the last couple of columns, I examined the power of attitudes and relationships as motivators.
In both instances, the...