MindFire Communications Inc.
Real-time research, big-time advantages
By Lynn Manternach | Guest Column The speed of business continues to accelerate. New and improved technologies are enabling faster decisions, more rapid product development, new category innovations and a speedier path to market for new ideas. Today’s marketers operate…
Five things to know about millennials
By Lynn Manternach / Guest Editorial Millennials are taking over the world – seriously. According…
The eight attributes of a hot brand
By Lynn Manternach / Guest Editorial Is 2015 the year you turn up the heat…
How effectively are you communicating your brand?
By Lynn Manternach / Guest Editorial As we ponder communications planning and budgets for 2015,…
Consumers want simplicity in marketing
By Lynn Manternach / Guest Editorial Being a consumer is complicated. It’s overwhelming. Sometimes, it…
Visual storytelling has stronger effect
By Lynn Manternach / Guest Editorial Visual storytelling has been with us since the days…