Tag: Digital Marketing
Should your business be on Snapchat?
If your business wants to reach Gen Z, you need to be on Snapchat – here’s how you do it, according to these Corridor...
5 ways Facebook can help you target your audience
By Zach Schladetzky / Guest Column
Soon enough, the Facebook will rule us all. We will virtually “hang out” with our “friends” in a “living...
Five ways to give your social media a makeover
By Sherry Bonelli / Guest Column
With just a few changes and a little effort, your social media channels could become the highlight of your...
How to get your new business noticed online
By Sherry Bonelli / Guest Column
As an entrepreneur, you know there are a lot of things you need to think about to keep your...
Optimizing your Google business listing
By Sherry Bonelli / Guest Column
Four out of five consumers use the internet to find local businesses. Are potential customers finding your business online?...
Why are online directories so important?
By Sherry Bonelli / Guest Column
Have you ever looked up a business’ address online, and driven all the way there, only to find that...
Psychographics: The future is here
By Katharine Carlon
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They know who you are, what you like, what you buy and what motivates you. And thanks to the rise of psychographic...
Do you tell clients the whole truth?
By Sherry Bonelli / Guest Column
Here is an interesting topic that will no doubt cause a spirited debate among digital marketers. In a recent...
Leveraging the digital marketing surge
By Chase Castle
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Not long ago, smartphone owners and social media users represented just a fraction of prospective customers for a small or mid-sized company....
How email campaigns work for your business
By Sherry Bonelli / Guest Column
You might have heard somewhere that email is “dead” and is no longer working as effectively as it used...