What is the REAL value of public relations?
The value of public relations can be hard to grasp, especially in this data-driven world. While there are ways to measure PR, the value...
Welcome Barbara Wilson
We are excited to welcome Barbara Wilson as the University of Iowa’s 22nd president.
By the very nature of your position, you instantly become one...
Your role in normalizing change
Well, that’s different. It must be bad.
Well, that’s different. I wonder what that’s about?
Journalists and news managers in the Corridor know that...
Look no further than inside yourself for career fulfillment
Having a satisfying career is a continuing process of checking in and being self-aware. A career is not something you set and forget. It...
Elevate: 2013-present and still going strong
Eight years ago, a group of Iowa business leaders sat at the Association of Business and Industry’s boardroom table and realized there was a...
The economy is cooking
Just think how strong the economy would be if employers could find all of the employees they needed, and supply chain disruptions were fixed.
Here’s...
In-person or remote? How to answer the question
Offices and meetings are not the only thing that moved online during the pandemic. So did much of the qualitative market research being conducted....
Hiring manager responsiveness makes or breaks talent attraction
Over 40 years of talent attraction, I have experienced hiring managers who were very responsive with positive and negative feedback. This information helps me...
Iowa manufacturers expect continued growth over the next quarter Â
Iowa manufacturers continue to have a positive outlook on the state’s economy and expect increased sales in the third quarter, according to results of...
Transportation HUB USA
One of the Corridor’s most promising industry clusters is transportation and logistics.
The newly approved $108.6 million FedEx warehouse and distribution center in southwest Cedar...