How to make a winning impression in seven seconds
By Greg Dardis/Consulting
We form an impression of someone within seven seconds of meeting.
During that time, about as long as it takes a punter to...
Now is the time to focus on your company brand
By Lynn Manternach/Consulting
Is this the year you really get serious about building your brand?
Brand development is easier than it’s ever been before. You have...
The power of succession
By John Langhorne/Consulting
Ruminating about 28 years of consulting with organizations of all types, I noticed an interesting fact. With one exception, I have never...
The twelve gifts of a great boss
Gale Mote/Tree Full of Owls
As we celebrate the holiday season with all of the festive celebrations and gift giving, I feel compelled to reflect...
A story of American immigration, hope
John Langhorne/Tree Full of Owls
When I was a small boy, I knew an old lady who was a close family friend.
Many years later, returning home...
The value of simplicity
Lynn Manternach/Tree Full of Owls
Did you know consumers are willing to pay more for simpler brand experiences?
According to Siegel & Gale’s 2012 Global Brand Simplicity...
Why storytelling is vital to your brand
Heather Rast/Tree Full of Owls
Storytelling is as ancient as the campfire. Every inclusive and self-reliant group and brand has its own unique story heritage. Those...
What clients really want in their service providers
Dennis Schrag/Tree Full of Owls
Affability. Availability. Ability.
It was nothing serious. A very minor medical issue that I had been putting off. I had procrastinated...
How to get the flywheel turning
Gale Mote/Tree Full of Owls
One of my greatest challenges (and treasured rewards) is helping organizations make significant, positive cultural change. The process is similar...
In life, it is not the elephants
John Langhorne/Tree Full of Owls
Every time a person with an automatic weapon kills several people in some public venue a colleague or client asks me “Are we getting...