Columns
Opinion: The Importance of Hispanic and Latino Heritage Month
As a newcomer to Cedar Rapids, I’ve been welcomed with open arms by the community. Much of that comes from the diverse cultures and voices that call our city home. Hispanic and Latino Heritage Month (Sept. 15 – Oct. 15)…
Who owns your marketing data?
Too many marketing agencies are black holes when it comes to client data. They’re pulling…
Opinion: The fiscal policy of Governor Reynolds brings stability and optimism
The May 2024 NFIB Small Business Economic Trends Survey demonstrated that not only are small…
AI companies are running out of fuel, your content will fill the tank
The AI Space Race has boosted the S&P and NASDAQ indices, leads headlines in business…
Penny for your thoughts with State Treasurer Roby Smith
Where does 007 invest his money? In a bond market. I can hear the groans…
Opinion: Top ten nonprofit myths
Nonprofit organizations are often misunderstood, creating unnecessary barriers for the sector’s growth and unique impact…
Opinion: Caitlin Clark would do for the BIG3 what she did for Iowa’s economy
Ice Cube’s BIG3 basketball league just offered University of Iowa’s Caitlin Clark $5 million to…
Breaking barriers: SBA propelling Black-owned businesses to new heights
In the dynamic landscape of the United States’ economy, the recent upswing in small business…
CN, Iowa Northern deal promotes access and choice for Iowa rail customers
Iowa Northern Railway Company and the Canadian National Railway (CN) are excited to join our…
Stoking the fire: How to thoughtfully build a sustainable business plan
When an individual begins to stoke the internal fires of entrepreneurism, there is little that…
2024 predictions in marketing and tech
Looking back on previous predictions and articles, I am sitting at around a B average…
Rebranding: Is your brand strong enough?
The Iowa landscape, and particularly the Corridor, is peppered with a rich mix of legacy…
Nine ways to gain more from your survey
If you conduct an annual or periodic survey, don’t simply “rinse and repeat,” like many…
Iowa secretary of agriculture: Making an impact in 2023
2023 marked 100 years since the Iowa Legislature created the position of Iowa Secretary of…
Pay your team to innovate in 2024
I spend a lot of time thinking about technology and the future (and yes, not…
The New ‘Rules’ of business etiquette in the 2020s
Does it seem like the rules of doing business are constantly changing? One minute, it’s…
